Written and produced in November of 2017, this remains one of my personal favorite bits of content I’ve created. Not bad for a small budget video that was filmed over the course of a few hours at 5 a.m. in an empty Sam’s Club.
What does a 30 second radio spot and Tyson Grilled and Ready Chicken have in common?
A little theater of the mind for the most creative day of the year.
For summer 2020, each retailer had their own designated genre. That meant unique playlists, iconography, language, and vibe. (Note. Some of these were produced before Covid was a thing.)